BEST BUY HOLIDAY CAMPAIGN


Campaign designed for WildTangent’s brand boost product. Using a branded channel, home page take over with a rotating product animation in drop down and a brand boost product with a mini microsite in the interstitial stage, allowed consumers to view products and kept them on the ad site longer than 30 sec; while reinforcing brand recognition. The goal is to create an exciting ad campaign from supplied material to entice new consumers for holiday shopping.