CHARBON PLUS COSMETICS
While employed at Incitrio, I had the privilege of collaborating on a project centered around developing a brand identity, packaging, and website for a product set to be showcased in prominent retail outlets such as Macy's, Sephora, and Neighborhood Good stores. The aim was to curate an exquisite visual experience that catered specifically to individuals with black and brown skin tones. To achieve the desired aesthetic, I diligently adhered to a mood board that guided me towards a photography style and color palette imbuing an air of refinement and grace. Additionally, attention was given to ensuring the website met all responsiveness requirements.